At Novexpert,
the power is with the researchers

Only science guides our choices.
Power in societies is too often in the hands of "marketers" in close contact with financiers. This is not a pejorative judgment but a reality. Before being a brand, Novexpert is primary a research center- a haven for researchers and doctors.

Their priority is clear: to formulate products based on scientific evidence and convictions, not marketing. Power belongs to those who create the skincare, not to those who package it. Everything is within the product, not around it!

50% scientists and researchers

50% scientists and researchers

A team of people passionate about health, half of whom have a scientific background. They scour publications, love percentages, figures and evidence. They are women and men for whom beauty comes through health, care comes before profits, people before money.

Learn more about our 6 pillars
2% to marketing

2% to marketing

We don't bother with marketing frills. The message is brutally honest. We won't always tell you what you want to hear, but we will constantly tell you what's good for your skin and health.

Learn more about our 5 standards

And here's a glimpse of what it looks like in our lab.

Gometz-la-Ville (91) - the Head Office

Away from the codes of Haussmannian buildings or the skyscrapers of La Défense, Laboratoires Novexpert are located in the heart of the Chevreuse Valley. Here, we find our inspiration and create our unmatched skincare products. Having ample space for both body and mind to innovate amidst greenery is crucial to our work.

<p>Gometz-la-Ville (91) - the Head Office</p>

OM

Ultra-Nourishing SOS Mask
50ml

Anti-flaking, Intense hydration, Nourishment | NORMAL, DRY & VERY DRY SKINS
Add
AED 150.00
HA

The Repulp Mask
50ml

Comfort, Intense hydration, Wrinkle filler | ALL SKIN TYPES EXCEPT OILY
Add
AED 135.00
VC

The Expert Exfoliator
50ml

Scrub & Gentle Peeling Mask, Radiance | NORMAL TO OILY SKIN | NOT SUITABLE FOR SENSITIVE SKIN
Add
AED 120.00
ZN

Triple Black Mask
70g

Mattification, Purification, Blemish prevention | NORMAL TO OILY SKIN
Add
AED 100.00
MG

Detox Mask with Creamy Pink Clay
75ml

Anti-pollution, Detox, Hydration, Reduction in redness & irritation | ALL SKIN TYPES
Add
AED 85.00

Today, we know it

The beauty of the skin depends on the skin health.

Creating a new approach to beauty is a necessity. For more than 15 years, we have been creating unmatched cosmetics backed by evidence-based science. Novexpert is a brand of pioneering minds, researchers fascinated by science, passionate about skin and health

And here's what we do.
We explain, educate and share: how the body works, how the skin functions. We formulate, without compromise: 100% safe, 100% natural products, with highly concentrated active ingredients.

We test, study and refine to develop skincare products with clinically proven effectiveness.

We provide guidance beyond using a serum, a food supplement or a treatment by advising on nutrition, sleep, healthy lifestyle and exercise.

We create a new skincare world to take care of you and your skin.

Novexpert, Knowledge empowers
Check our products